How successful is your website? Using visitor statistics you can find out where your visitors come from. Use the right statistics.
Many web hosting companies offer their customers visitor statistics. Which, however, show just how often certain pages have been requested.
Use good statistics
To get more information on how your website is being used, you should use tools such as Google Analytics or Piwik. This will give you much more marketing information about your visitors: how is the flow into your website? Which devices and browsers do your visitors use? What is their geographic location?
Check your statistics on a regular base and use the results to improve your website.